And this will only increase over time.
It stabilises recent or novel design approaches, but it doesn’t help develop new ones.Generalised software designed for generalised users produces generalised processes, activities and results.. There’s a place for that approach to automating construction, but it’s not why we’re here.
We want to create the change our industry needs – and do it from within our industry.We don’t want to be disrupted by big tech, caught out like the music industry was by iTunes….Architects are important, but haven’t always been very good at making it obvious how important we are, and why.
Over the last decades, the profession has been fragmented and whittled away – losing influence and impact and getting tied up in bureaucratic systems and approaches that have more to do with easing procurement and dispersing risk than with getting the best results for clients.. We believe that the role of the architect is – or should be – pivotal to the success of built environment projects.That’s what the job is – or should be – and architects should be allowed to do their job to the best of their abilities.
We shouldn’t be packaged up and commoditised.
We’re fighting back!.Following this experience Adam became involved in the design of larger scale development projects incorporating BIM and DfMA techniques, initially working on the 2012 Athletes’ Village and East Village projects, followed by the design and implementation of a standardised “chassis” solution for a mixed-use residential development.
Some of the concepts developed at this time have contributed to Bryden Wood’s Platform approach to DfMA..Recently Adam became involved as a project leader in the development of early stage design concepts and business case alignment for the Front End Factory initiative with GlaxoSmithKline (GSK), utilising advanced digital tools and off-site manufactured components for GSK’s portfolio of global capital projects.
This work was key to the development of Bryden Wood’s Chip Thinking™ approach.. Adam is also building contacts and exploring DfMA opportunities in Asia/Pacific.Adam is recognised for his experience in.